My Reno Internet marketing and Advertising Services focus on the use of Internet for sales and conversion.

Google, yahoo and MSN(Live) all offer local search results. The value of spending thousands of dollars per year for a yellow pages ad are diminished greatly by the exponential use of these local search functions.

I can’t remember the last time I pulled out the phone book for anything. Why would I when I can hop on Google local and find what I’m looking for in 5 seconds, and get a map with directions!

Chances are a large percentage of your customers are the same way, and if you don’t have an online presence, your competitors that do will be increasing their market share at your expense.

The cost of establishing your Internet presence or website may be comparable to your yellow pages ad initially. The difference is, it’s a one time expense! You won’t have that same outlay every year. Moreover, your website can gather leads, build your newsletter subscriber base, distribute coupons, and sell products! All things your yellow pages ads can’t do.

If you…

• Already have an offline business
• Want to start a work at home business
• Sell a service
• Want to dominate a local market

You NEED to be online! 

Let Web Design Reno be your Internet marketing consultant. There is so much more to small business Internet Marketing than most of the big guys know. For the most part they are where they are because they have more money to throw into paid advertising and link buying. That is not the profile of most small businesses who are just starting their online presence.

What I do…

• Make websites that work for small businesses and infopreneurs
• Internet marketing consulting (What are your options, what’s the best first, or next step)
• Search engine optimization (SEO)
• Web hosting
• Website analysis (Complete breakdown of your SEO, conversions and improvements)
• Updates and maintenance 

Bottom line, if you want to change your business forever, your means of making a living, then you should consider dropping me a line.

Search Engine Optimization (SEO)

Search engine optimization is ever-changing. 1 year on the Internet is the equivalent of 7 offline years! The strategies that worked 2 years ago will no longer work today. Heck, some strategies only work for 6 months! Remember that Google has a product it has to deliver too. Relevance. Because of that, it is constantly changing it’s indexing algorithm to filter out irrelevant results. The days of throwing your keyword in the title tag and flooding your pages with keywords to get good rankings are long gone.

Yes, some have very pretty sites on display that their customers paid an arm and a leg for. But a better way for you to see how much they help out their clients with SEO is to check and see if you can find any of those sites listed in the first few pages of Google for their relevant keywords. If you’re paying good money for a website, it should bring you new customers and reduce your workload, not just add to your expenses. No matter how pretty it is, it doesn’t matter if no one sees it.

I can build you a business website that search engines can read. Did you know that search engines can’t read flash animation? They can’t read intro flash pages, and they’ll penalize you for bad or incorrect optimization.

I can get you or your business online right away.

From concept to completion, I can build an online presence for you or your small business. I can build you a website that not only works, but that makes your business better.

I can build you a website that you can update yourself!

Add content to it any time you want. No need to know HTML, CSS or PHP. Extremely simple user interface takes all the complexity out of moving your business to the web.

Already have a website but no traffic?

No problem. You’ve just discovered the real secret of the Internet. Actually, I don’t know how big of a secret it is, but many people don’t seem to think about it until after they’ve paid a tidy little sum for their new website.

What’s the secret?

ssshhhh…

TRAFFIC!

You’ve got have traffic to make any money with the Internet. We’re not talking about "hits", which can be from many different sources, we’re talking about living, breathing, looking for what you’re selling "visitors"!

If you don’t want to have to pay for advertising to get traffic, you’re going to have to get those visitors from the search engines. Specifically, the local search engines. Forget the yellow pages… fewer and fewer consumers use the yellow pages every year. Why? Because Google, Yahoo, and MSN all have "Local Search" options.

Web Design Reno can SEO (search engine optimize) your website so you’ll not only get traffic, you’ll get traffic from consumers in your area looking for exactly what you’re providing!

You know your business needs a website

But you don’t have time to mess with domain names, hosting, updates and maintenance of the website.

I completely understand. I can walk you through registering your domain, choosing your hosting, and take care of updates and maintenance for your website.

I can come to you. Tell us about your needs, what do you want your website to do? I’ll show you the best way to achieve the results you’re looking for. Consultations are free!

"It sounds good, but I don’t know how my business could benefit from a website."

All businesses, local or national can benefit from an online presence. Whether you sell a service or products, your customers need to have as much access to you as possible. The Internet allows consumers to get the information they’re looking for on their own terms.

It’s a paradigm shift in the way buying decisions are made. Instead of "going out" to do the shopping for goods or services, consumers are searching for what they are looking for online. By the time they "go out" to get it, they already know exactly what they need, who has it, and where they ‘re going to go to get it.

It is estimated that around 75% of America is online, with more than half of those using broadband! That’s the death knell of yellow pages type advertising. If you sell products, that’s even more profound. Now you can not only access customers in your area, you have access to a global market.

Reno advertising agency

Before you try an advertising agency in Reno, consider how your dollar will go further. Not to mention much of what a Reno advertising agency will offer is mostly to horizontal markets (consumers who aren’t looking for what you’re selling IE; radio ad). The Internet is not going anywhere. It’s information on demand for consumers of any market. All targeted traffic, looking for exactly what you offer. That’s money well spent.

Shop around and see how much agencies are charging for a fully search engine optimized website, and brace yourself. 

How to get started. 

From The Blog..Reno Internet Marketing Blog Posts.